AUBURN HILLS, Mich. – It looks wicked and mean, but it’s got heart and soul – and it's got a Hemi.
The Mopar ’10, a modified 2010 Challenger R/T, will arrive at Dodge dealerships in August.
“Our Mopar ’10 Challenger is a collaboration of two iconic brands with tremendous heritage,” said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC. “Dodge put the heart into this Challenger and Mopar added the soul. The result is a unique, special-edition car that only we can offer.”
“Mopar ’10 has a wicked, sinister appearance that will turn heads,” said Dodge Brand President and CEO Ralph Gilles. “The Mopar brand resonates with hard-core enthusiasts, and this car will too.”
The U.S. Manufacturer’s Suggested Retail Price (MSRP) for Mopar ’10 is $38,000 for an automatic transmission and $39,000 for a manual transmission. Both prices include $750 for destination. Customers may pre-order now.
It the first time Chrysler has ever built special-edition Mopar version of one of its vehicles.
Mopar ’10 will be Brilliant Black with a choice of three accent colors: Mopar Blue, Red or Silver. Accent colors will appear on side stripes as well as in the stitching on the steering wheel and seats.
Under-the-hood features include the legendary 5.7-liter HEMI V-8 engine, a hood-venting system, a cold-air intake, a front strut-tower brace with shock caps, and a unique engine cover. Under the deck lid is a rear strut-tower brace that stiffens the chassis and improves handling characteristics of the car.
Exterior features include 20-inch forged heritage gloss-black wheels, black-chromed grille surround, and a functional, vented T/A-style hood with vintage hood pins.
Mopar logos and graphics are prominent on the front fascia, hood, hood-pin caps, body-side stripes, windows and on the chromed fuel door. A special Mopar ’10 car cover also comes with the vehicle.
Interior features include Katzkin leather seating, custom leather-wrapped steering wheel with baseball-style stitching, Mopar shift handles (T-handle for automatics, Pistol Grip for manuals), a serialized dash plaque with Mopar ’10 logo and Mopar branding throughout.
Every customer who purchases a Mopar ’10 will receive a special owner kit that includes a certificate with the vehicle identification number (VIN), date of build completion, and build number.
The kit also includes a limited-edition sketch of the vehicle signed by Chrysler Group design chief Mark Trostle, a book that highlights the special vehicle build, and Mopar ’10 merchandise.
